Brand History

'Emami Healthy & Tasty' was launched in February 2010. Since its establishment, 'Emami Healthy & Tasty' cooking oil has been identified as a healthier and tastier alternative to regular cooking mediums. It is specially prepared to suit health-conscious consumers who believe in preparing their meals using the best ingredients. Emami Healthy & Tasty edible oil range caters to discerning consumers with a promise that healthy food need not compromise with taste.

Emami Healthy & Tasty as a brand has helped break the myth that health and taste cannot go together. We at Emami Healthy & tasty celebrate family and relationships and have always fulfilled the need of bringing the family together through a sumptuous meal.

'Emami Healthy & Tasty' cooking oil has been developed by adopting a 7 Stage European Refining Technology to create a unique combination of purity and taste along with the retention of natural ingredients.

Enriched with essential Vitamin A, D & E, thus the oil also, helps in a lower risk of cardiovascular diseases, provides skin nourishment, helps in lowering cholesterol levels, reduces blood pressure and helps improve brain health.

About Us

Company History

Emami Agrotech Limited is the edible oil and biodiesel arm of Emami Group of Companies, the Rs. 10,000 crore, and business conglomerate based in Kolkata. Emami Agrotech Ltd has diverse business interests in segments such as production and distribution of Edible Oil, Specialty Fats, and Bio-diesel. The company is also involved in the cultivation of crops that are commercially viable through contract farming.

Emami Agrotech Ltd. (formerly Emami Biotech Ltd.) has created from the beginning, a strong foothold in the Edible Oil industry with its brands such as 'Healthy & Tasty' and 'Himani Best Choice'. It is also one of the largest manufacturers of Biodiesel (Palm Methyl Ester) in Eastern India and a key exporter of biodiesel to Europe and other South East Asian Countries.

Backed by a sound infrastructure Emami Agrotech includes state-of-the-art refineries in Haldia, West Bengal and Krishnapatnam, Andhra Pradesh with a total manufacturing capacity of 3,600 TPD. The factories also house well-equipped R&D centers with advanced testing facilities to ensure the products are compliant with FSSAI, EN, and BIS quality standards.

The Company offers employment to over 1500 people directly and to another couple of thousand indirectly through its chain of to retailers, distributors, wholesalers. It also provides support to ancillary industries such as packaging material, carton manufacturing, tin manufacturing and other small and medium scale industries.

Key milestones

2002

The Company was originally incorporated on 18th April 2002 in the name of 'New Age Biotech Private Ltd.' in West Bengal, India.

2007

The foundation stone of Emami Agrotech's state-of-the-art Haldia Plant was laid by the then Hon'ble Chief Minister of West Bengal Sri Buddhadeb Bhattacharjee on 24th April 2007.

2008

The Company started its Haldia Unit operations in December 2008 with 300 TPD capacity.

2009

The idea of entering the field of Branded Edible Oil got conceived this year. The Company received the prestigious 'Globe Oil Award' for Emerging Edible Oil Company.

2010

Emami Healthy & Tasty launched its Edible oil brand. Today, it is the second largest brand in West Bengal, with a strong presence in Odisha, Jharkhand, Bihar and Karnataka. Mustard oil, Sunflower Oil, Rice Bran Oil, Palm Oil and Soyabean Oil the Company, manufactures and markets in addition to other blended oils under the Healthy and Tasty brand.

2012

With an investment of Rs.340 crore, Emami Agrotech expanded its refining capacity to 2,200 tons per day at its Haldia Plant to manufacture Refined Palm Oil, Soyabean Oil, Refined Sunflower Oil and Refined Rice Bran Oil.
A Greenfield project with a capacity of 1,400 tons per day was commissioned in Krishnapatnam (Andhra Pradesh) at a cost of Rs.240 crore to produce Refined Palm Oil, Refined Sunflower Oil, and Vanaspati.

2014

The Company's 300 tons per day multi-feed stock bio-diesel plant in Haldia received the International Sustainability and Carbon Certification from Germany in May 2014. This Certification enables Emami to export Sustainable Biodiesel to the European Union at a premium.
Acquisition of Rasoi brand - a 50-year heritage brand of Vanaspati.

Products

Media Gallery

Prosenjit Chatterjee Soybean Film

Brand TVC - Roshik Maharaj

Brand TVC - Momota

Brand TVC - Bratati

Brand TVC- Budhi Pishi

Brand TVC - Rice Bran Oil

Brand TVC - Rituparna

Brand TVC - Sunil

Total Views:

Debi - The Short Film

‘Debi’ is a short film about #HomeComing, bonding, discovering and finding roots in the backdrop of Durga Puja of a traditional North Kolkata house. Starring some renowned actors of the industry like Monali Thakur,Arjun Chakraborty & Ananya Chaterjee, the award winning director Aniruddha Roy Chowdhury makes sure that this short film keeps you at the edge of your seats.

DEBI – First Look

DEBI – The Official Trailer

DEBI - The Short Film

DEBI – Theme Song (Mukhe Haashi Chokhe Jol)

DEBI Cast Interview - Monali Thakur

Contact Us

Registered office: Kolkata

Emami Agrotech Limited

Emami Tower 687 Anandapur, EM Bypass Kolkata 700107 West Bengal

P: +91-33-6613 6264

F: +91-33-6613 6600

E: contact@emamiagrotech.com